FUNGSI MANAJEMEN DALAM KEGIATAN DAKWAH DI MTS MIFTAHUL HUDA TAMBAK JAYA LAMPUNG BARAT

Zaqia, oktaviani (2026) FUNGSI MANAJEMEN DALAM KEGIATAN DAKWAH DI MTS MIFTAHUL HUDA TAMBAK JAYA LAMPUNG BARAT. Diploma thesis, UIN Raden Intan Lampung.

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Abstract

ABSTRAK Penelitian ini bertujuan untuk mengkaji penerapan fungsi manajemen dalam kegiatan dakwah di MTs Miftahul Huda Tambak Jaya, Lampung Barat, khususnya dalam pembinaan peserta didik. Pengelolaan dakwah yang terencana diperlukan agar kegiatan keagamaan tidak hanya bersifat rutinitas, tetapi mampu membentuk karakter religius siswa. Penelitian ini menggunakan fungsi manajemen POAC (Planning, Organizing, Actuating, dan Controlling) sebagai kerangka analisis. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan teknik pengumpulan data melalui wawancara, observasi, dan dokumentasi. Sumber data diperoleh dari kepala madrasah, guru, dan peserta didik. Analisis data dilakukan melalui reduksi data, penyajian data, dan penarikan kesimpulan dengan uji keabsahan data menggunakan triangulasi. Hasil penelitian menunjukkan bahwa fungsi manajemen dakwah telah diterapkan secara sederhana namun sistematis. Perencanaan disusun berdasarkan visi madrasah, pengorganisasian memanfaatkan struktur yang ada, pelaksanaan dilakukan secara rutin dengan keteladanan guru, dan pengawasan bersifat edukatif. Penerapan manajemen dakwah ini berdampak positif terhadap peningkatan kedisiplinan ibadah dan pemahaman keagamaan siswa. Kata kunci: manajemen dakwah, fungsi POAC, kegiatan dakwah, pembinaan keagamaan. ABSTRACT This research aims to examine the implementation of management functions in da’wah activities at MTs Miftahul Huda Tambak Jaya, Lampung Barat, particularly in the religious development of students. Well-organized da’wah management is necessary so that religious activities are not merely routine, but are able to shape students’ religious character. This study uses the POAC management functions (Planning, Organizing, Actuating, and Controlling) as the main analytical framework. This research employs a descriptive qualitative approach. Data were collected through interviews, observation, and documentation involving the head of the madrasah, teachers, and students. Data analysis was conducted through data reduction, data presentation, and conclusion drawing, with data validity ensured through triangulation. The results show that da’wah management functions have been implemented in a simple yet systematic manner. Planning is based on the madrasah’s vision, organizing utilizes the existing organizational structure, implementation is carried out routinely with teacher role modeling, and supervision is conducted in an educative way. The implementation of da’wah management has a positive impact on improving students’ discipline in worship and their understanding of Islamic teachings. Keywords: da’wah management, POAC functions, da’wah activities, religious development

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