Items where Author is "Heru, Budiono"

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Thesis

Heru, Budiono (2022) PENGARUH STRATEGI SEGMENTATION, TARGETING, POSITIONING (STP) DAN INTERAKTIF MARKETING TERHADAP KEPUTUSAN PEMBELIAN DALAM PERSPEKTIF MANAJEMEN BISNIS ISLAM (Studi Pada Home Industri Keripik Bombay MS Bandar Lampung). Diploma thesis, UIN RADEN INTAN LAMPUNG.

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