SOCIAL COMPARISON DAN SELF-ESTEEM PADA REMAJA PENGGUNA TIKTOK: APAKAH BERPENGARUH PADA SUBJECTIVE WELL-BEING?

NUR, AINUN AL-BIRUNI (2024) SOCIAL COMPARISON DAN SELF-ESTEEM PADA REMAJA PENGGUNA TIKTOK: APAKAH BERPENGARUH PADA SUBJECTIVE WELL-BEING? Diploma thesis, UIN Raden Intan Lampung.

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Abstract

Abstrak Di era informasi dan komunikasi yang berkembang pesat, remaja kini semakin terpapar dampak negatif dari media sosial seperti TikTok, hal ini memicu terjadinya komparasi sosial secara daring dengan orang lain. Social comparison serta self-esteem memiliki dampak kepada subjective well-being individu, yang merujuk pada penilaian individu terhadap keadaan emosional, kognitif, dan evaluatif mereka. Tujuan penelitian ini yakni menelaah korelasi antara social comparsion dan self-esteem dengan subjective well-being pada remaja yang menggunakan TikTok. Partisipan penelitian ini yakni 285 remaja akhir yang memakai aplikasi TikTok. Teknik pengambilan sampel yang dipakai ialah accidental sampling. Alat pengukuran yang digunakan meliputi Satisfaction with Life Scale (SWLS), Positive and Negative Affect Schedule (PANAS), Iowa-Netherlands Comparison Orientation Scale Measure (INCOM), dan Rosenberg Self-esteem Scale (RSES). Analisis data dijalankan memakai analisis regresi berganda. Hasil penelitian memperlihatkan ditemukannya korelasi signifikan antara social comparison, self-esteem, serta subjective well�being pada remaja akhir yang menggunakan TikTok, dengan sumbangan efektif sebesar 50,2%. Selain itu, hasil analisis korelasi menunjukkan ada korelasi negatif signifikan antara social comparison dengan subjective well-being, serta korelasi positif yang signifikan antara self-esteem dan subjective well-being. Kata kunci: self-esteem; social comparison; subjective well-being.Abstract In the era of rapid development of information and communication, teenagers are increasingly exposed to the negative impacts of social media such as TikTok, triggering online social comparison with others. Social comparison and self-esteem have an impact on individual subjective well-being, which refers to individuals' evaluations of their emotional, cognitive, and evaluative states. The aim of this study is to examine the relationship between social comparison and self-esteem with subjective well-being among adolescents using TikTok. The participants in this study were 285 late adolescents who use the TikTok application. The sampling method used was accidental sampling. The measurement tools used included the Satisfaction with Life Scale (SWLS), Positive and Negative Affect Schedule (PANAS), Iowa-Netherlands Comparison Orientation Scale Measure (INCOM), and Rosenberg Self-esteem Scale (RSES). Data analysis was conducted using multiple regression analysis. The results of the study indicated a significant relationship between social comparison, self-esteem, and subjective well-being among late adolescents using TikTok, with an effective contribution of 50.2%. Additionally, the results of correlation analysis revealed a significant negative correlation between social comparison and subjective well�being, as well as a significant positive correlation between self-esteem and subjective well-being. Keywords: self-esteem; social comparison; subjective well-being.

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